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Lashstore – Uudistettu verkkokauppa ja sujuvampi ostopolku Shopifylla

Lashstore – Revamped online store and smoother purchasing path with Shopify

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Customer's name

Lashstore

Customer's field

Kauneus ja kosmetiikka

Services we have implemented

  • Shopify-verkkokaupan toteutus
  • Google-mainonta
  • Meta-mainonta
  • Konversio-optimointi (CRO)

Lashstore is known for its wide selection of high-quality and durable eyelash products. Their mission is to offer their customers premium lashes that enhance everyone's beauty. Whether it's a festive occasion or a regular day, Lashstore has the perfect lashes for every moment – easily and effortlessly.

Problem: Challenges in the purchase path and weak conversion

Lashstore already had a Shopify online store, but its purchase path was not optimal. Although the product selection was attractive, customers did not end up making purchases, and the online store's conversion rate was low. This issue directly affected sales and customer experience.

Implementation: New online store with a better user experience

We set out to solve the problem by building a completely new Shopify online store that takes into account the customer experience and improves the purchase journey. We reviewed the issues of the old store and ensured that the new online store met the needs of Lashstore and their customers. The end result was a modern, smooth, and easily navigable online store.

Solution: Satisfied customer and functional online store

Lashstore was very satisfied with the outcome of the new online store. The different phases of the online store project progressed as planned, and all desired features were implemented. The feedback received from customers was positive – the user experience had improved significantly. Now Lashstore continues to collaborate with us also in terms of Google and Meta advertising.

Customer's comment: "The implementation of the online store went very well overall. We were able to include all the features we wanted in the online store, and particularly the user experience has been very smooth and positive based on the feedback we received from our customers. The collaboration was easy and flexible. All in all, we are extremely satisfied with the end result."

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