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Shopify hinta – mitä Shopify maksaa?

Shopify price – what does Shopify cost?

The popularity of online shopping continues to grow in Finland. According to Paytrail, online shopping is no longer focused solely on goods, but purchasing services online is also becoming increasingly common.

A success-driven entrepreneur should, at this point, make their online store a source of competitive advantage, and for this, Shopify offers an efficient, flexible, and user-friendly option.

But like every e-commerce platform, Shopify also has its price.

And in order for the budgeting of the online store to be as realistic as possible and the operation to be on a profitable basis from the start, the Shopify price and other "hidden costs" must be fully known to the entrepreneur.

Let's take a closer look at Shopify's pricing structure, also considering other e-commerce operating costs, such as transaction fees and marketing.

Shopify price – how much does an online store cost in Finland?

1. Shopify service fees

Shopify's lowest tier structure consists of service packages, whose prices vary according to the required features. The cheapest Shopify Basic package is currently available for 32 euros / month, and it offers all the basic features that are sufficient for someone just starting an online store.

Mid-range and premium service packages for Shopify and Advanced Shopify cost 92 euros or 384 euros per month. These packages offer additional features and lower transaction fees, making them a more functional and cost-effective option as sales grow.

Shopify has ongoing promotions, and currently, you can try the platform for free for three days, after which the package continues at a price of €1/month for the next three months.

2. Transaction fees and payment processing fees

The price of Shopify should also take into account the transaction fees charged on sales.

In the Basic Shopify plan, a fee of 1.6% + €0.25 is charged, whereas in the Shopify and Advanced Shopify packages, the fees are 1.5% + €0.25 and 1.4% + €0.25, respectively. The costs of sales with cash, bank transfer, and cash on delivery differ slightly from these.

The processing fees for payments also vary depending on the payment method; for example, the service fee for a Visa card may differ from the service fee for another card.

In Finland, the most common way to pay is, however, online banking payment. Online banking payments can be enabled through Paytrail along with other payment methods (card payments, mobile payments, Apple Pay, invoice, and installment).

For example, for a starting entrepreneur, Paytrail's fees are €14.90/month and transaction fees are €0.50/item + 3.25% or, if the payment method is a company invoice, €3/item + 3%.

3. Additional Features and Applications

Shopify offers countless additional features and applications that allow customization of the online store's functions and appearance, or, for example, automatically translate texts into all desired languages.

Since add-ons can be free or cost a few euros or even hundreds of euros per month, their necessity in an online store should be considered before implementation.

Many add-ons offer a basic version for free, but the paid versions are often more functional and essential for a larger online store.

These also affect the final price of the Shopify online store

In addition to Shopify's own price tag, the online store administrator has other expenses, such as:

Domain and email

Shopify's service fee covers the costs of web hosting, but you have to pay separately for the domain.

A domain with the .fi extension can be purchased from many different service providers, such as the Finnish Zoner. The prices of domains vary, but generally, the annual costs range from about 10-30 euros.

You cannot get email directly from Shopify, so you can obtain it from, for example, Google starting at €5.75 / user / month.

E-commerce Development

Creating an online store that offers a unique and seamless customer experience can be significantly costly. The price of a Shopify store varies widely, depending on who implements it. In practice, prices range from a few hundred euros to tens of thousands of euros.

However, a high-quality online store is generally not obtained cheaply, and on the other hand, a very high price does not always automatically guarantee quality. Building the store itself can be challenging, especially without experience in online store development.

However, we provide you with a high-quality online store at reasonable costs. We focus on ensuring that your online store stands out and offers a first-class customer experience. Therefore, you don't need to spend large sums to get a store that works and starts trading from the very first day.

By choosing us, you ensure that you get value for your money and an online store that not only looks good but also guarantees effective sales results.

Legal Matters and Contracts

Consulting a lawyer is sometimes advisable when drafting privacy policies, delivery and return terms, or terms of service for an online store. Attorney fees vary, but they are usually 150-300 euros per hour excluding VAT.

Especially in regulated industries, it is not advisable to risk using a ready-made/free template, as the consequences can be dire. However, if you do so, ensure that the template is indeed freely available and that you tailor it carefully to suit your own operations.

Marketing and advertising

The price of Shopify must also include marketing costs, which constitute a continuous expense, especially if you want to achieve sales. Without effective marketing, no one will find your online store.

The costs of marketing consist of many different areas, such as Facebook and Instagram advertising, Google optimization, Google advertising, and email marketing. Also, brand design is part of marketing.

These services have their own cost structures, and prices may vary depending on the platform used, the budget, and whether you do the marketing yourself or hire someone to do it for you.

For example, outsourcing social media advertising to an agency can typically start from a few hundred euros, but prices vary depending on the agency and platform. Of course, high expertise also comes at a price.

Growly has achieved, for example, 11x more sales for Ahosen Taimisto compared to advertising costs and emptied Asenne's stock with a 1173% advertising return, and we can certainly help you achieve your goals as well.

Alternatively, you can also read our guide on e-commerce digital marketing.

Is Shopify expensive or cheap in terms of pricing?

Explore our online stores we have created and our customer reviews.

The cost of Shopify is not limited to the service fees paid for using the platform. You can add to the list, for example, transaction and payment processing fees, domain fees, email services, potential legal services, as well as mandatory marketing and advertising costs.

Running an online store is certainly not free. Still, Shopify stands out as the best option for online stores of all sizes due to its performance and ease of use. The platform's flexibility and scalability enable efficient growth, as it is designed to facilitate the management and development of your business.

Another good option for running an online store is WordPress/WooCommerce. Regardless of the chosen platform, a fast and seamless online store is key when aiming for significant sales.

Although Shopify's price may initially seem high, it includes many essential features and services that are often hidden in cheaper platforms. In these, the problem can also become limited functions, weak security, and non-existent support.

If you choose an option that seems cheaper and later switch to Shopify or another higher-quality platform, you may end up paying more in total costs and lose valuable time and money. The price of Shopify will no longer seem very high then.

By investing in a high-quality e-commerce platform and implementation, you can enhance your growth opportunities and thus also ensure that your online store meets the needs of your business in the long term.

Our digital agency specializes in developing highly converting Shopify stores from day one, without having to pay a fortune for the design.

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