Feb 6, 2023

What is a digital agency?

What is a digital agency?

A digital agency is an advertising agency that focuses exclusively on digital marketing methods. At Growly, we define a digital agency as a digital marketing expert that utilizes current strategies to help clients achieve their growth targets both in the short and long term.

This is done, for example, through e-commerce development, website development, search engine optimization, and digital advertising methods.

What does a digital agency do?

A digital agency offers a variety of digital marketing services aimed at advancing a client's business.

Different digital agencies may offer different service packages and achieve various results. Some agencies offer a wide range of digital marketing services under one roof, while others specialize in specific areas, such as Instagram advertising or search engine optimization exclusively.

The most important services for growth, which our own agency provides, include:

  • Brand design

  • Website and e-commerce development

  • Search engine advertising, especially Google advertising

  • Social media advertising, such as Facebook and Instagram advertising

  • Search Engine Optimization or SEO

  • Conversion optimization

Why choose a digital agency over a traditional advertising agency?

If you want to stay ahead of your competitors in a world where business is increasingly moving online, a digital agency is the right choice.

Digital agencies specialize in growing online brand visibility, awareness, and customer base. Unlike traditional advertising agencies, digital agencies possess up-to-date practices, tools, and strategies that enable stable and effective growth for a client's business.

On the other hand, traditional advertising agencies focus on conventional marketing means such as print ads, television advertising, radio advertising, and outdoor advertising.

However, the most effective and current digital marketing strategies are not the domain of traditional advertising agencies.

As social channels brim with ads and competition intensifies in Google's search results, both conventional marketing and digital marketing expertise are needed to reach and effectively convince customers.

Digital agencies stand out with specialized expertise and tools that are indispensable for implementing an effective strategy and succeeding online.

While advertising agencies have their place, they are not necessarily the best option for a partner in the constantly evolving digital marketing landscape.

How to choose the right digital agency?

There is no single answer to this question, as the choice of the right digital agency for you depends on your company's needs and goals.

Of course, it is advisable to choose a digital agency and digital marketing partner that approaches marketing holistically, and that can help your industry's company to succeed.

By holism, we mean that a good partner should not, for example, implement advertising campaigns for a client when there are clear deficiencies in the company's website, e-commerce, or brand strategy that repeatedly prevent purchases from occurring.

The partner should be up to date with the situation and tell the client directly if the fundamentals need polishing. Otherwise, the client's money and time are going down the drain. Unfortunately, not everyone does this.

It is advisable to choose a digital agency that genuinely cares about its clients and can provide all the services needed for success under one roof.

The ideal digital agency can work on the brand using traditional marketing methods, as well as refine the website to make it as sales-effective as possible and to consistently implement successful digital advertising campaigns, building the client's business for both the short and long term.

When comparing digital agencies, check out customer reviews and references.

Should you hire an expert or work with a digital agency?

If you are wondering whether your company should hire its own digital marketing creator or collaborate with a digital agency, you can think of it from this perspective.

Our own digital agency has successfully done digital marketing for many different industry companies. Our team of experts has long-term experience and solid industry knowledge, which can be challenging and also expensive to acquire permanently on a company's payroll.

Even in cases where hiring an individual creator is profitable, the expertise of a digital agency composed of several professionals is always on a stronger and broader base. The same applies to freelancers.

If many specialized professionals are being hired, the situation is, of course, different.

However, collaboration with a digital agency usually serves the entrepreneur best.

How our digital agency can help you

Digital Agency Growly can help you acquire more customers and sales online.

Depending on your goals and current situation, we achieve this through brand design, an effectively selling website or e-commerce site, search engine optimization, as well as result-oriented Google- and Meta advertising, or by combining these elements.

With the best industry expertise and experience from hundreds of projects, we can bring you closer to your goals.

If you want to discuss your company's digital marketing with us, fill out the form below. During the free assessment, we will discuss your growth goals and how we could achieve them together.

What is a digital agency?

A digital agency is an advertising agency that focuses exclusively on digital marketing methods. At Growly, we define a digital agency as a digital marketing expert that utilizes current strategies to help clients achieve their growth targets both in the short and long term.

This is done, for example, through e-commerce development, website development, search engine optimization, and digital advertising methods.

What does a digital agency do?

A digital agency offers a variety of digital marketing services aimed at advancing a client's business.

Different digital agencies may offer different service packages and achieve various results. Some agencies offer a wide range of digital marketing services under one roof, while others specialize in specific areas, such as Instagram advertising or search engine optimization exclusively.

The most important services for growth, which our own agency provides, include:

  • Brand design

  • Website and e-commerce development

  • Search engine advertising, especially Google advertising

  • Social media advertising, such as Facebook and Instagram advertising

  • Search Engine Optimization or SEO

  • Conversion optimization

Why choose a digital agency over a traditional advertising agency?

If you want to stay ahead of your competitors in a world where business is increasingly moving online, a digital agency is the right choice.

Digital agencies specialize in growing online brand visibility, awareness, and customer base. Unlike traditional advertising agencies, digital agencies possess up-to-date practices, tools, and strategies that enable stable and effective growth for a client's business.

On the other hand, traditional advertising agencies focus on conventional marketing means such as print ads, television advertising, radio advertising, and outdoor advertising.

However, the most effective and current digital marketing strategies are not the domain of traditional advertising agencies.

As social channels brim with ads and competition intensifies in Google's search results, both conventional marketing and digital marketing expertise are needed to reach and effectively convince customers.

Digital agencies stand out with specialized expertise and tools that are indispensable for implementing an effective strategy and succeeding online.

While advertising agencies have their place, they are not necessarily the best option for a partner in the constantly evolving digital marketing landscape.

How to choose the right digital agency?

There is no single answer to this question, as the choice of the right digital agency for you depends on your company's needs and goals.

Of course, it is advisable to choose a digital agency and digital marketing partner that approaches marketing holistically, and that can help your industry's company to succeed.

By holism, we mean that a good partner should not, for example, implement advertising campaigns for a client when there are clear deficiencies in the company's website, e-commerce, or brand strategy that repeatedly prevent purchases from occurring.

The partner should be up to date with the situation and tell the client directly if the fundamentals need polishing. Otherwise, the client's money and time are going down the drain. Unfortunately, not everyone does this.

It is advisable to choose a digital agency that genuinely cares about its clients and can provide all the services needed for success under one roof.

The ideal digital agency can work on the brand using traditional marketing methods, as well as refine the website to make it as sales-effective as possible and to consistently implement successful digital advertising campaigns, building the client's business for both the short and long term.

When comparing digital agencies, check out customer reviews and references.

Should you hire an expert or work with a digital agency?

If you are wondering whether your company should hire its own digital marketing creator or collaborate with a digital agency, you can think of it from this perspective.

Our own digital agency has successfully done digital marketing for many different industry companies. Our team of experts has long-term experience and solid industry knowledge, which can be challenging and also expensive to acquire permanently on a company's payroll.

Even in cases where hiring an individual creator is profitable, the expertise of a digital agency composed of several professionals is always on a stronger and broader base. The same applies to freelancers.

If many specialized professionals are being hired, the situation is, of course, different.

However, collaboration with a digital agency usually serves the entrepreneur best.

How our digital agency can help you

Digital Agency Growly can help you acquire more customers and sales online.

Depending on your goals and current situation, we achieve this through brand design, an effectively selling website or e-commerce site, search engine optimization, as well as result-oriented Google- and Meta advertising, or by combining these elements.

With the best industry expertise and experience from hundreds of projects, we can bring you closer to your goals.

If you want to discuss your company's digital marketing with us, fill out the form below. During the free assessment, we will discuss your growth goals and how we could achieve them together.