Background
Halla Halla is a Finnish sustainable swimwear brand with a strong visual identity and an international customer base. Ecommerce is its primary sales channel, making storefront reliability commercially critical.
Challenge
The WooCommerce store repeatedly failed during campaigns and traffic peaks, preventing customers from completing purchases. Maintenance was heavy, changes were risky and technical instability had become a direct business constraint.
Delivery
We migrated product, customer and core content data to Shopify and designed a new storefront around the brand’s visual language and conversion priorities. The architecture removed fragile dependencies and made campaign management easier for the internal team.
Impact
The Shopify store provides a faster and more dependable buying experience without the previous campaign-time outages. Conversion rate increased by 38% immediately after launch, and lighter day-to-day administration gives the team more time for marketing and growth.
An invaluable service. Growly put our ecommerce operation in order and helped the business grow. A genuine five-star agency that I recommend to every ecommerce merchant.
Hanna Chalvet, Founder, Halla Halla