What is a digital agency?

What is a digital agency?

A digital agency is an advertising agency that focuses exclusively on digital marketing tools. At Growly, we define a digital agency as a digital marketing expert who leverages current strategies to help customers achieve their growth goals in the short and long term.

This is done through methods such as e-commerce development, website development, SEO and digital advertising.

What does a digital agency do?

The digital agency offers a wide range of digital marketing services aimed at promoting the customer's business.

Different digital agencies can offer different sets of services and achieve different results. Some digital agencies offer a wide range of digital marketing services under one roof, while others specialize in specific areas, such as exclusively Instagram advertising or SEO.

The most important services for growth and the services offered by our own digital agency are:

• Brand design
• Development of websites and online stores
• Search engine advertising, especially Google advertising
• Social advertising, such as Facebook and Instagram advertising
• Search Engine Optimization (SEO)
• Conversion Optimization

Why choose a digital agency instead of a traditional advertising agency?

If you want to stay ahead of your competitors in a world where commerce is increasingly moving online, a digital agency is the right choice.

Digital agencies specialize in increasing brand visibility, notoriety and customer base online. Unlike a traditional advertising agency, a digital agency has up-to-date policies, tools and strategies that allow a client's business to grow steadily and efficiently.

The advertising agency, on the other hand, focuses on traditional marketing methods such as print advertising, television advertising, radio advertising and outdoor advertising.

However, the most effective and timely digital marketing strategies are not the domain of traditional advertising agencies.

As social media channels are bursting with ads and competition intensifies in Google's search results, both traditional marketing tools and digital marketing expertise are needed to effectively reach and convince customers.

Digital agencies are distinguished by the specialized expertise and tools necessary to implement an effective strategy and succeed online.

Although advertising agencies have their own place, an advertising agency may not be the best option to partner with the ever-changing digital marketing.

How to choose the right digital agency?

There is no single answer to this question, because choosing the right digital agency for you depends on the needs and goals of your business.

Of course, you should choose a digital agency and digital marketing partner that approaches marketing holistically, and who knows how to help a company in your industry succeed.

By comprehensiveness, we now mean that good partner practices do not include, for example, the implementation of advertising campaigns for the customer when there are clear deficiencies on the company's homepage, online store or brand strategy that repeatedly prevent purchases from taking place.

The partner should be aware of the situation and tell the customer directly if there is something to be honed in on the basics. Otherwise, the customer's money and time will drain down the drain. Unfortunately, not everyone does this.

It is worth choosing a digital agency that genuinely cares about its customers and that has all the services required for success under one roof.

The ideal digital agency can both work on the brand using traditional marketing methods and refine the website into the most marketable format possible and implement effective digital advertising campaigns time and time again, building the client's business in the long and short term.

When comparing digital agencies, check out customer reviews and References.

Is it worth hiring an expert or working with a digital agency?

If you are considering whether your company should hire its own digital marketing agent or cooperate with a digital agency, you can think about it from the next page.

Our own digital agency has successfully done digital marketing for many companies in various sectors. Our team of experts has long-term experience and solid expertise in the field, which can be challenging and also expensive to acquire permanently on the company's own payroll.

Even in cases where hiring an individual author is profitable, the competence of a digital agency consisting of several professionals is, in principle, always on a stronger and broader basis than this. The same goes for freelancers.

If there are many specialized professionals being hired, the situation, of course, is different.

In general, an entrepreneur is best served by working with a digital agency.

Here's how our digital agency can help you

Digital Agency Growly can help you get more customers and sales online.

Depending on your goals and current situation, we will achieve this brand designEffectively selling home page or eCommerce, Search Engine Optimization as well as the resultant Google- and Meta advertising with the help of, or by playing together.

With the best expertise in the industry and the experience of hundreds of projects, we will bring you closer to your goals.

If you would like to chat about your company's digital marketing with us, please fill out the form below. During the free survey, we will discuss your growth goals and how we could achieve them together.